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Thursday
20Sep

Raw Milk Follies, Wherein Mark McAfee Tries His Hand at Writing an FDA Press Release

436100-1044620-thumbnail.jpgI think this item about Mark McAfee's latest run-in with the federal government falls in the I-swear-I-didn't-make-this-up department. Ironically, it comes just as the controversy about Organic Pastures' latest tussle with California’s Department of Food and Agriculture (CDFA) had seemingly blown over.

Mark, owner of Organic Pastures, had completed his recall of raw cream the agency warned nearly two weeks ago was contaminated with listeria moncytogenes. CDFA followed up today by giving him the go-ahead to resume raw cream sales. Even on this blog, emotions had quieted down from last week’s red-hot debate.

Then, out of nowhere, the federal Food and Drug Administration (FDA) stuck its nose in and appears to have ignited an entirely new chapter in the affair, which started over a highly questionable finding by the CDFA of listeria monocytogenes in some Organic Pastures cream. The FDA yesterday informed Organic Pastures, the nation’s largest raw milk dairy, that it planned to issue a press release this week warning consumers nationwide not to consume the dairy’s raw cream or butter, since a miniscule amount was shipped outside of California.

Negotiations between Organic Pastures and the FDA over the text of the release were continuing as of this evening, but, as you might imagine, it hasn’t been a pretty process.

According to the email correspondence between Organic Pastures and the FDA, provided to me by Mark, the problems started when the FDA offered Organic Pastures a chance to put together an initial draft of a press release to be issued by the FDA alerting consumers that 21 pints of its raw cream shipped outside of California as “pet food” were part of the original recall ordered by CDFA. If I hadn't seen the email correspondence myself, I would have said that the whole idea of the FDA asking Mark McAfee to write a press release was better suited to a Saturday Night Live skit than anything that might happen in real life.

Interestingly, Mark agreed to try his hand at writing a release, and even more interesting, the release Mark put together starts out pretty reasonably (from the FDA's vantage point): “During routine OPDC product tests performed by the State of California at the CDFA lab in Los Angeles, Listeria Monocytogenes was found.” So far, so good.

He then warms up a bit when he states, “Listeria Monocytogenes generally does not cause illness in healthy people unless the consumer is very immune depressed. Common signs of illness include sepsis and meningitis. Listeria Monocytogenes is associated with miscarriage of early pregnancy. About 10% of the population carries this pathogen in their intestines and is immune to its effects.” Still passable if you're an FDAer, I’d say.

But then he gets going: “People that drink raw milk or raw cream on a regular basis have a much stronger and different immune system. This is because of the constant exposure to a broad range of good bacteria not generally found in the standard diet of Americans today.” Pow!

Believe me, I want to still be alive the day the FDA allows those two sentences to be included in one of its press releases.

Needless to say, Mark’s career as an FDA press release writer was short-lived. In an email, Jolene Hedgecock of the FDA’s “Recall Team” in San Francisco, wrote: “FDA does not feel that your suggested draft of the press release is adequate. FDA plans on issuing its own press release (see attached) warning consumers about the raw cream and the raw butter, which was made from the raw cream. This is obviously a separate action from the decisions made by the State of California. FDA will post its press release on the FDA website and issue it to the Associated Press. Therefore, FDA feels there is no longer a need for you to issue a separate press release.”

The FDA version said the FDA “is warning consumers not to drink or consume foods made from raw cream labeled as ‘Organic Pastures Grade A Raw Cream’” and, “Consumers are also warned to not consume foods made from raw butter” from Organic Pastures. And it actually notes, "No illnesses have been reported to date."

But as you might expect, Mark cared as much for the FDA’s version as that agency cared for his, except Mark was more outspoken about his dissatisfaction. “The bacterial analysis of the raw butter showed no signs of listeria,” he wrote back to Jolene. “ All tests are negative. In fact, CDFA official test reports on the raw butter were negative ( 9-18-07 ). FDA is warning people not to consume raw butter that has been cleared for sale. Your proposed FDA press release is factually incorrect and highly misleading. Adding a warning about raw butter is slanderous and baseless.” It all “proves the FDA intent to slander and express its deep anti raw milk bias.”

The latest word from Jolene to Mark this afternoon was that she “related your concerns to my agency, and this matter is currently being evaluated. The FDA press release has not been issued. I will let you know when I hear back from my management.”

I suspect someone within FDA is asking this question: “Who in hell decided to ask Mark McAfee to draft that press release?”


Reader Comments (33)

The FDA needs to grow a backbone and not back down when Mark threatens them with Slander.

David, I loved your article. I got a good laugh. Dont you find that whole situation so funny???

“Who in hell decided to ask Mark McAfee to draft that press release?”
I WOULD LIKE TO KNOW THIS!!
September 20, 2007 | Unregistered CommenterMelissa
Hi David,

I would encourage Mark to pre-emptively put out his own version of the press release and get out in front of the story before the FDA does. Press releases for issues of national importance can by submitted to the AP for free by using their web site and can be faxed directly to his regional AP office. I'd be happy to offer any assistance that I can.
September 20, 2007 | Unregistered CommenterDon Neeper
WHEN IT'S SPOKEN, IT'S SLANDER. WHEN IT'S WRITTEN, IT'S LIBEL. :-)
September 20, 2007 | Unregistered CommenterSteve Bemis
Thanks Steve.....You made me laugh. I could say a lot about Mark McAfee and libel, but I'm going to refrain.

Melissa...I get the humor of it all!
September 20, 2007 | Unregistered CommenterMary McGonigle-Martin
Ummm, let's see...probably Mark decided to write his own press release! Why wouldn't he? People defend themselves and their companies all day long, so he does not have the right to defend himself and the testing that he does at his dairy?

If Everyone knows him so well or wants to know him so well, how come none of you have written a book on him?

You would think that some of the people on this thread should know the difference between libel and slander.

Seems to me like Mark McAfee is one really popular guy that a couple of women can't stop talking about. Mark is loving the attention, I am sure.
September 21, 2007 | Unregistered Commenter54321
Humor aside, the FDA are not stupid. There is likely a reason they want him to put things in his own words that they'll try to turn around to hurt the business. I agree with Don. Put something out that the farmer wants to say, and don't take the bait to say something the agency wants you to say.
September 21, 2007 | Unregistered CommenterSteve Bemis
I’m curious, is it consider “libel” for Sally Fallon to state false facts on the real milk website about our children, their illnesses and statements we made about what they ate?
September 21, 2007 | Unregistered CommenterMary McGonigle-Martin
If I were you, Mary, I would stay away from making comments about Sally Fallon. Not only is the woman very recognized as an expert in nutrition as well as the history behind the scenes of what and why we eat the way we do, but she is very charismatic about what she knows.
Most people who follow her are just as charismatic.
Sally is an extremely intelligent woman, now you are going to start on her now???
September 21, 2007 | Unregistered Commenter54321
Mary,

There are a lot of people that seem to know EVERYTHING about nutrition. (and SLANDER) I know a few of those kind of people myself. It still doesnt change the fact that false statements about Lauren and Chris were made. Gee Mary, If I were you I wouldnt defend myself or my child for that matter. What kind of person makes a statement like that? I wonder???

Call me, Ill tell you exactly who 54321 is!! :)
September 21, 2007 | Unregistered CommenterMelissa
I guess only Mark has rights to defend himself, Mary and Melissa should just let foolish people walk around fabricating stories to fit their own self centered, pitiful, and just plain pathetic reasons to open their mouths when they shouldnt.

Got to just sit back and laugh at that!!
September 21, 2007 | Unregistered CommenterMC
54321,

Please get over it already its been way too long for you to be harboring all this hate. It cant be good for your ORGANIC lifestyle.
September 21, 2007 | Unregistered CommenterMC
I don't understand why Mark McAfee is being villified for requesting that the FDA include in their press release the accurate results of the testing on OP's raw butter...what's wrong with that?
September 21, 2007 | Unregistered CommenterMaggie
Why is it that every entry/update that David writes now and its resulting "discussion" have to degenerate into the Mary and Melissa show? Are we never going to be able to have dicussions that don't have to be centered around them and something that happened to their family a year ago? Can we not discuss a current event such as Mark's FDA dialouge without having to sort through the M&M name calling, sarcasm filled, nasty comments? When does it stop and healthy, intelligent discussion begin again? Steve, Don and others always try to lift the discussion and M&M always try to drag it down. It's a shame too, as David's blog used to be a very enlightening read each day. Now it's heading toward Jerry Springer...
September 21, 2007 | Unregistered CommenterRoan
Roan,

Firstly I do apologize for my harsh words because they were directed to one particular writer that has NOT even been involved in this blog, I know who it is and that person has their name disguised.

But besides that, Davids topics mention our stories from a year ago quite often. Mark McAfee is coming on to THIS blog and telling the story in a completely different way than it happened, and lastly, Im sorry that M&M cannot just brush off what happened to their children. IS THERE A TIME LIMIT TO discussing a pretty sugnificant event in our lives.??? Its just that when people dont agree, things heat up. Isnt that normal?

You know, another thing, Mary and I have been called a lot of things on this blog too but we keep reading, taking in what is said and stating our opinons. Sorry it offends you.

I would not compare disagreements and a little name calling to the Jerry Springer show..
September 21, 2007 | Unregistered CommenterMelissa
Roan said very well what I found myself thinking after reading the comments today. I had a feeling, after reading the posting but before reading the comments - since the posting was about Mark McAfee - that the comments would include the now typical personal criticism of Mark. David referred to an apparent "vendetta" against Mark in one of his recent postings, and some of the comments seem to have that tone to them. I too have enjoyed the quality of the discussions here, the wealth of knowledge shared, but the personal attacks bring nothing of value to the discussion, they only drag it down.
September 21, 2007 | Unregistered CommenterMac
Hi Melissa,

My apologies too... I guess "a little name calling" serves a purpose on David's blog, "The Complete Patient". Really? (yes, that's my attempt at sarcasm). Why any name calling? What good does it do? I propose that his blog was started based on some interest in the health of a human being. What healthy interest is served by calling people names, dragging largely personal issues on forever that clearly won't be resolved, and racing to start each thread with a negative tone? If I'm missing the larger health-related purpose of these actions, please, please, PLEASE - educate me.
September 21, 2007 | Unregistered CommenterRoan
MC,
You do not know me, so I really don't know what you are talking about. I am defending my friends, who will always be my friends and they are Mark McAfee and Sally Fallon. I think you have me confused with someone else.

I am not harboring any hatred, I have no idea what you are talking about. It seems to me that the people that are harboring hatred are the one's that continue to make comments about Mark McAfee. His comments to you have not been immature or on any level that you and Mary have stooped to.

No one knows EVERYTHING about ANYTHING, since change is the only constant and things change everyday. But apparently you "KNOW" you are "RIGHT" and you "KNOW" Mark is "WRONG". How much sense does that make?

Mr. Gumpert,
You have had to put up with M&M for a year now, don't you think many of their comments are not intended to educate, but only libel Mark and anyone else who defends Organic Pastures Dairy and what it stands for? Many of Melissa's comments are just plain ignorant with no factual basis. At least there are other people on this blog that research information and that have some sort of knoweldge about things outside of bashing Mark McAfee. Why doesn't M&M think about using some of their good qualities (because I am sure they have to have some) on saying soemething nice about a person, rather than spreading more negativity in this world. I think they only see their side all the time and then they wonder why Mark has to defend himself, which for me, is nonsense to post something as foolish as that statement.

They are defending themselves and what they believe happened to their children and Mark has every right to do the same to anyone who attacks him or his company. Being a friend of the family, I choose to not state my name in this blog for personal reasons.
September 21, 2007 | Unregistered Commenter54321
Even though I may not agree with all that is said the diversity of thought one encounters is what makes this site interesting and engaging.


Ken Conrad
September 21, 2007 | Unregistered CommenterKen Conrad
Ok Roan, you are right, I shouldnt have used this forum to engage in the drama that 54321 thrives on in life!!! 54321 doesnt even really deserve the time of day from me. 54321 lives in 54321 Fantasy Land! Name calling was for that purpose only. Lets move past that now shall we????

Mary has done months and months of research and has come up with pretty darn good reasons why we feel that OP Milk got our children sick.

I think any intelligent human being would see the very personal approach we have taken.

Again, no one is dragging anything. It took a long time for Mary to put together all of this information. You are also forgetting the healing time that our children and families went through long after the 2 month hospital stay. There should not be a time limit to, or what you call dragging on a subject, in doing whatever you have to to find out facts in your childs case. Im sorry that offends a lot of you. NO one else did anything to find out what may or may not have gotten them sick. Mark McAfee and Sally Fallon just want to use anything to get the focus away from the Raw Milk.

September 21, 2007 | Unregistered CommenterMELISSA
Ken, You are absolutely right, No one has to agree...isnt that what makes the world go around.???

I guess in 54321s world, M & Ms experience with E-coli is not an education to anyone. It isnt if you turn your cheek to the facts in the story. Any level of intelligence knows that.

"DIVERSITY" lets all focus on that word.
September 21, 2007 | Unregistered CommenterMELISSA
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